Customer Service & Community Management The more time you dedicate to engaging with your audience, the better your social media endeavours and overall brand reputation will be. Learn how to successfully engage with and optimise your online audience in this course.
1 Introduction Why We're Here FREE PREVIEW Who Are We? FREE PREVIEW Who Are You? FREE PREVIEW Course Overview FREE PREVIEW 2 Community Management What is community management? A community management strategy Getting in front of potential issues Why engagement is so important Download our Response Matrix Diagram 3 Be Customer Service Savvy Best practice customer service and moderation Reputation and crisis management - what to do when the worst happens Examples of not-so-great social media customer service A great customer service response will... Responding to negative feedback online A little light entertainment! 4 Conclusion Summary
